• Website hits – Track and measure visitors to the website – page turns, open rates for your newsletter, and survey results. Set specific weekly/monthly goals and clearly articulate those goals.
  • Demand forecast accuracy – Measure the difference between predicted demand and actual orders.
  • Perfect order index – Measure orders for completeness, accuracy, timeliness, and damage. This metric indicates how well your company is executing orders much more effectively than metrics such as fill rates can. 
  • Cash-to-cash cycle time – How many days are your accounts payables outstanding and days sales outstanding?  Measure the time between when you spend cash to buy goods or materials and receiving payments from your customers.  Consider switching late paying customers to credit card payments.
  • Supply chain management costs – Measure operating expenses associated with direct purchasing, manufacturing, warehousing, transportation, and customer service. These are important measures of your internal efficiency and effectiveness.